An alliance with a popular football player will strengthen Boomerang’s position at the forefront of sports and entertainment
Boomerang is thrilled to announce a groundbreaking partnership with Alisha Lehmann, one of the world’s most popular women’s football stars, Juventus forward. This collaboration marks an important step for Boomerang Sportsbook, enhancing the company’s connection with players and partners while reinforcing its position at the forefront of sports and entertainment.
Alisha Lehmann, renowned for her dynamic play and strong engagement with her fans, aligns perfectly with Boomerang Sportsbook’s commitment to innovation and entertainment. Her influence and vibrant approach resonate with Boomerang’s values of openness and enthusiasm. Through this partnership, the company aims to boost its visibility and deliver an even more engaging experience to audiences for fun and win.
“We are delighted to partner with Alisha Lehmann,” said Ivan Kraynov, Co-Founder of Boomerang. “This partnership is a logical step in our strategy to collaborate with leading European athletes and clubs. In July we announced cooperation with the top European football team – AC Milan, now we are starting a partnership with one of the best women’s football players. Alisha’s commitment to excellence and her dynamic approach is a great fit for our brand’s vision of leading in sports and entertainment.”
Alisha Lehmann expressed her enthusiasm about the collaboration: “Working with Boomerang Sportsbook is an exciting opportunity because they are a sports-oriented brand that embodies energy, fun, and innovation. Boomerang’s approach to combining sports, gaming, and entertainment resonates deeply with me, and I’ll be eager to contribute to delivering positive and exhilarating experiences for customers.”
About Alisha Lehmann
Alisha Lehmann is a prominent Swiss footballer and a new Juventus forward recognized for her exceptional skills and vibrant personality. Born on January 21, 1999, she has made significant strides in women’s football, playing for clubs such as West Ham, Everton, and Aston Villa, as well as representing the Swiss national team. Lehmann’s influence extends beyond the pitch, as she actively engages with her audience through various platforms, embodying a blend of athletic excellence and charismatic presence.
About Boomerang
Boomerang Partners is a rapidly growing global company offering a wide range of iGaming products. Its affiliate program provides personalized bonuses, AI advice, and 24/7 multilingual support. Demonstrating strong growth, it paid over €50 million in 2023 alone while averaging 15,000+ first-time deposits every month. In 2024, Boomerang Partners became the Official Regional Betting Partner of AC Milan in Europe. In 2024, it launched the inaugural Golden Boomerang Awards 2024, the first annual global affiliate traffic tournament.
Boomerang’s portfolio contains 14 active gambling products, including sportsbook brands, covering more than 40 GEOs and offering a wide range of betting options with favorable odds. Covering over 120,000 professional sports events annually, Boomerang Sportsbook provides a seamless and enjoyable betting experience on Boomerang-bet.com
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