In recent years there has been a clear power shift in the world of online slots, with newer developers taking on the established giants. Only a few years ago, Microgaming, NetEnt, and Playtech were the biggest names out there and every online casino wanted to offer their games. This isn’t the case anymore, with certain brands emerging as incredible draws for players.
Play’n Go is one of the top companies out there now, and it keeps going from strength to strength. Indeed, it is having a strong influence on the slots genre as a whole and could be an industry leader in the years ahead.
Franchise model helped it to gain traction
Slot players will be aware of Play’n Go’s games, even if they’re not too familiar with the developer’s name. Rich Wilde and the Book of Dead is one of the most successful slot games in recent history, and the ancient Egyptian-themed offering is often used to promote online casinos. Indeed, it often comes up in free spins offers because operators know that people are going to want to play it.
Play’n Go cleverly capitalized on the popularity of this game and decided to turn it into a series. There are a few other titles that follow on with this exciting adventure theme and use the intrepid explorer Riche Wilde as the glue that holds them together – kind of like Indiana Jones but for slots. For instance, Legacy of the Dead is one of the top games listed at SuperSeven Casino, and it is clearly used to draw players in who have enjoyed the other games in the series.
This franchise model is a fantastic way to boost the fanbase around the games, and it’s an idea that has been borrowed from other areas of entertainment. It has been seen on Netflix, with shows like The Witcher spanning live action, anime, and games. It could become more prevalent in the slots market now thanks to Play’n Go’s clever use of this concept.
Unique and eye-catching style
If there’s one thing that Play’n Go’s offerings scream out, it’s quality. Each game looks like it’s been scrutinized by a team of perfectionists, and the titles all convey a similar style. There’s enough genre diversity to attract a range of players, but every offering has similar artistic touches that make them distinctive to the developer’s library.
Some of the most striking games from Play’n Go include Agent of Hearts, which takes inspiration from Lewis Carroll’s Hatter, and Feline Fury, which is clearly a take on Puss in Boots. The games in Play’n Go’s catalog look like high-end offerings, and each seems designed to be a smash hit. No title is rushed, and the developer prides itself on releasing the best possible games.
There is no doubt that Play’n Go is making all the right moves towards becoming one of the most formidable forces in the slots market. Thanks to its attention to detail and openness to innovation, it should be leading the way for many years to come.
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