Affiliate Marketing
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Successful Affiliate Marketing – Key Tips and Strategies
In today’s digital landscape, affiliate marketing is not just an option—it’s a necessity for iGaming operators. While some might survive without it, generating consistent traffic would be a much greater challenge. The primary goal of…
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Winning Best Affiliate Manager: What It Really Takes to Win in iGaming 2025
Every year, the AskGamblers Awards bring together the leading minds of the iGaming world to spotlight the most impactful brands and standout professionals in the industry. Held in Belgrade, the 2025 edition once again celebrated…
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How PR Became the Glue of Modern Brands
Evgenia, Creative Producer at Alpha Affiliates, breaks down how PR has outgrown press lists and become a force shaping brand culture, emotional loyalty, and bottom-line growth — especially in high-velocity industries like iGaming 1PR in…
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Brand Ambassador Programs: Why They Matter and How to Implement Them
Brand ambassador programs are increasingly recognized across various industries as a powerful tool for enhancing brand perception both internally and externally. These programs focus on identifying and supporting employees who are passionate about the company…
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Conversion Sport Games 2025
Conversion Sport Games is a full day of energy, networking, games, prizes, and real human connection. But that’s not all! 📅 17 September, 2025 📍 M82, Kyiv, Ukraine. What’s on the agenda:🔹 30+ interactive sponsor…
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From reach to engagement: How influencers help attract and retain new audiences (including how to select relevant influencers and their role in building trust and LTV)
Influencer marketing in iGaming and betting is undergoing a major change today. It’s no longer enough to take a blogger for the sake of coverage, now it’s about trust, results and deep integration into the…
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Boomerang Partners and AC Milan summarize the results of the first year of strategic partnership
Boomerang Partners, an affiliate marketing agency, is proud to announce that Boomerang and the legendary AC Milan celebrated the first anniversary of their strategic partnership. This collaboration has redefined how brands and clubs engage with…
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Rapid Takeoff: How Traffic Squad Reached the TOP-3 in the Buzz-Worthy N1 Puzzle Promo
The race for the grand prize — a Robinson R22 Beta II helicopter — is in full swing in the N1 Puzzle Promo. This unique promo campaign by the well-known affiliate program N1 Partners has…
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How to Properly Prepare the Foundation for Launching a New Product
Entering new markets or launching a new product is always a complex process for any business. Having a ready idea is one thing, but ensuring its successful implementation is quite another. Below are key aspects…
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How to Work with Influencers and Brand Ambassadors in the Gambling Industry
The gambling industry actively leverages various marketing strategies to enhance brand visibility and build trust among players. One particularly effective approach is brand ambassadorship, as nothing captures the attention of sports fans more than their…
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