Affiliate Marketing
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Boomerang Partners shortlisted in 6 award categories at SBC – Affiliate Leaders AWARDS 2025
Boomerang Partners, a rapidly growing affiliate gambling and betting marketing agency, was shortlisted for the SBC – Affiliate Leaders AWARDS 2025. It is a celebration honouring the visionaries of the iGaming affiliate and operator communities.…
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Casino Guru shortlisted for inaugural Affiliate Leaders Awards
Casino Guru has been shortlisted for the inaugural Affiliate Leaders Awards 2025 and joins a competitive field of contestants in the “Casino Affiliate of the Year” category. This new format is meant to celebrate excellence…
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Boomerang Partners launches Golden Boomerang League, a new seasonal tournament for affiliate teams
Boomerang Partners, an affiliate iGaming & Betting Marketing Agency, announces the launch of a new seasonal league for affiliate teams from around the world, the Golden Boomerang League. Set to kick off in September 2025,…
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How to Build a Successful Media Buying Team: Strategies, Structure, and Insights
Creating a successful media buying team requires more than just knowledge of platforms like Facebook, TikTok, Google, and push networks. It demands financial planning, a strong internal structure, and a deep understanding of human motivation.…
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Alfaleads Network x N1 Partners: 3x Growth and a Top 5 Spot in the N1 Puzzle Promo
Alfaleads Network has been partnering with N1 Partners affiliate program for over 8 years — since 2018. During this time, both brands have grown hand in hand. With every new N1 brand, fresh opportunities emerge…
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SEO for Products: How to Choose a Domain and Find Keywords
In product-focused SEO, specialists are often solo professionals who must navigate multiple disciplines. With only one domain and brand to promote, the challenge lies in finding continuous growth opportunities. This form of SEO often doesn’t…
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Alpha Affiliates launches Worldwide Movement to redefine brand storytelling
Alpha Affiliates has introduced its first-ever collection, Worldwide Movement, shot on the streets of London and released as a lookbook. This drop goes beyond fashion — it kickstarts a renewed creative direction that redefines how…
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Boomerang Partners conducted its own research at iGB London 2025: key findings on affiliate trends
Boomerang Partners conducted a large-scale brand awareness survey at iGB London 2025, collecting feedback from industry decision-makers at the largest affiliate marketing and iGaming industry event. In essence, the PR team used real-time measurements of…
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How to Solve the Most Common SEO Challenges in E-Commerce
E-commerce websites face unique SEO challenges that go far beyond standard optimization techniques. From managing archived product pages to optimizing images across devices, the key lies in understanding how these elements affect performance, visibility, and…
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Modern Project Management Methodologies
Every project, including those in the gambling industry, requires a well-balanced approach to managing processes—from technical specifications to implementation. Moreover, a single company may run several projects simultaneously, each demanding its own unique methodology. In…
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