GBC Time has interviewed – Daria Danchuk, Key Account Manager at Gamzix, a full-cycle slot provider dedicated to delivering top-quality games. Known for exceptional service and support, Gamzix’s personalized approach and reliable reputation lead to increased casino GGR.
Gamzix has positioned itself as a prominent player in the gaming industry. Can you tell us about the company’s journey so far and what makes it unique in this competitive space?
Gamzix was founded in 2020. In just a few years, we’ve established ourselves in the gaming industry by launching our game engine within five months and now we have more than 50 high-quality slot games.
When we create each new game, we pay great attention to the world we build. For example, when developing the Book of Zulu slot, we were inspired by classic films like Indiana Jones and The Lion King. Our goal was not just to create high-quality visuals, but also to immerse players in the world. To achieve this, we incorporated sound effects, including elephant sounds that we recorded at the Dubai Zoo. In my opinion, it is this attention to detail that sets our games apart from those on the market.
What are the core values and vision driving Gamzix’s innovation in game development and its approach to the industry?
Our main focus is our partners. Gamzix’s core values focus on being a strategic partner for casinos by offering a personalized approach, adaptability, and high-quality games tailored to market needs. With MGA certification, custom promotional tools, and responsive support, Gamzix emphasizes trust, long-term relationships, and mutual growth.
The gaming industry is rapidly evolving. How does Gamzix stay ahead of trends and ensure its products remain relevant and engaging?
In our work, it is not so much about creating trends as it is about improving and perfecting our slots. In a sense, we renovate classic games, adding cool designs and captivating sound. Of course, we also incorporate trends into our game release planning. For example, we recently released a game in the popular “Book of” style. In our version, it was “Book of Zulu”. In the game, the player embarks on a quest to find the legendary book, which unlocks new opportunities, specifically 10 free spins and 2 expanding symbols.
Can you share some insights into Gamzix’s most popular games or features that have resonated particularly well with players?
This year, our games such as STICKY COIN: HOLD THE SPIN, ROYAL HOT, EGYPT SPHERE: HOLD THE SPIN, PILOT, and SUNNY COIN: HOLD THE SPIN attracted the most players.
I’d highlight our latest game Santa Sphere: Hold The Spin, which stands out due to features like the Heap of Spheres that fills reels with Bonus symbols, boosting the chances of triggering the Bonus Game. The Free Spins round offers high-paying symbols and more Bonus symbols. Special symbols such as the Payer Symbol (boosts winnings), Collector Symbol (gathers wins for bigger rewards), and Expand Symbol (adds rows for more gameplay and higher payouts) create a thrilling experience. These mechanics drive long-term player engagement and contribute to the game’s popularity.
What role does player feedback play in the development and refinement of your games? How do you ensure player satisfaction across different markets?
Receiving any kind of feedback is very important to us. One of the ways we gather it is by collaborating with streamers and watching real-time reactions to our slots. This provides invaluable insights and helps us continuously improve. It’s also nice to receive comments like the one we got from one of the players regarding the sound in our game: “I didn’t realize the music was from the game; I thought it was my Spotify playing something amazing.”
With increasing demand for localization, especially in emerging markets, how does Gamzix approach developing games that cater to diverse cultural and regional preferences?
We prioritize localization by offering customizable skins for individual casinos and supporting 22 localizations and all types of currencies, including FIAT and crypto. Partnerships with casinos in different countries help us reach a broader audience, and with increasing regulation, we see it as an opportunity to provide a legal and safe gaming experience. Regulation opens up new opportunities for more players to enjoy iGaming.
What are Gamzix’s plans for expansion and growth in the coming years? Are there any specific markets or partnerships you are focusing on?
In the coming years, we plan active expansion into regulated markets, including those under the regulation of an MGA license. We are also heavily focused on enhancing our B2B partners service: improving SLA, refining interaction details, and providing our partners with an exceptional level of support.
We see ourselves not just as a slot provider but as a strategic partner for casinos. This means we offer a comprehensive approach—from technical setup and banners to the creation of promotional campaigns—fully addressing operators’ needs. Our commitment to continuous self-improvement ensures we do this even more effectively.
Looking ahead, what technological or creative innovations do you believe will define the next chapter for Gamzix and the gaming industry as a whole?
In my opinion, innovations in sound will play a key role for Gamzix in the future. Thanks to our in-house sound design team, we are improving quality and creating immersive audio experiences that complements visual excellence.
Graphics will also play a crucial role—they have improved significantly compared to five years ago, and we continue to grow, taking them to new heights. For instance, our latest games, Sticky Coin: Hold the Spin with vibrant fruits and Santa Sphere: Hold the Spin with shiny Christmas ornaments, showcase how we combine improved graphics with unique ideas to captivate players.
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