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How PR Became the Glue of Modern Brands
Evgenia, Creative Producer at Alpha Affiliates, breaks down how PR has outgrown press lists and become a force shaping brand culture, emotional loyalty, and bottom-line growth — especially in…
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The hidden pitfalls of white label casinos
Yoni Sidi, CEO at Wiztech, says white labels offer plenty of upsides, but there are a few drawbacks to consider for operators that want to truly stand out in…
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From reach to engagement: How influencers help attract and retain new audiences (including how to select relevant influencers and their role in building trust and LTV)
Influencer marketing in iGaming and betting is undergoing a major change today. It’s no longer enough to take a blogger for the sake of coverage, now it’s about trust,…
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How to Use Gamification to Shape the Future of iGaming: Insights from Soft2Bet
GBC Time has interviewed – Martin Collins, Chief Business Development Officer at Soft2Bet, a leading iGaming turnkey solutions provider that delivers high-quality products and services for online gambling operators. What does…
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Nick Formosa, Head of Client Strategy at Just Slots
GBC Time has interviewed – Nick Formosa, Head of Client Strategy at Just Slots, a gaming software development company made up of true industry experts, with a mission to deliver real value to…
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Martina Krajci, Chief Commercial Officer at SYNOT Games
GBC Time has interviewed – Martina Krajci, Chief Commercial Officer at SYNOT Games, well known and an international, respected structure of companies, which develop and supply pure HTML5 casino slot games Tell…
