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Articles

  • How to Increase ROI Without Changing Your Traffic

    How to Increase ROI Without Changing Your Traffic

    It is possible to earn more without making changes to traffic itself. There are proven methods that allow affiliates to increase profit while keeping the same flow strategies. One example comes from a situation where…

  • Slotegrator reveals the 10 features players love in 2025 and 3 you should avoid

    Slotegrator reveals the 10 features players love in 2025 and 3 you should avoid

    Players love extra features. The newest report by Slotegrator, a leading online casino software supplier and aggregator, covers the 10 features that still keep players engaged in 2025 — and the 3 features that drive…

  • Trademark Registration Process for Gambling Operators

    Trademark Registration Process for Gambling Operators

    In the gambling industry, the brand is the operator’s face – the element players interact with every time they visit a website or a gaming hall. Registering a brand as a trademark (TM) secures exclusive…

  • How to Prevent Your Email Campaigns from Going to Spam

    How to Prevent Your Email Campaigns from Going to Spam

    Email remains one of the most effective tools for both business and marketing communication. However, industries such as online gaming and betting need to pay even closer attention to deliverability, as promotional emails with bonuses…

  • The Hidden Risks iGaming Doesn’t See

    The Hidden Risks iGaming Doesn’t See

    By Volodymyr Todurov, CEO at Frogo In the high-speed world of iGaming, where user acquisition is a battleground and conversion rates are gospel, it’s tempting to focus solely on growth. Promotions are getting flashier. Acquisition…

  • How to Optimize and Launch Ad Campaigns on Facebook

    How to Optimize and Launch Ad Campaigns on Facebook

    An important part of working with Facebook Ads is understanding how optimization works and why it’s worth tailoring creatives for each placement. User reactions also directly affect CPM, so campaigns need to be managed with…

  • Localization in Gambling and Betting

    Localization in Gambling and Betting

    Comprehensive platform solutions today take into account key aspects of effective targeted localization of sports betting and online casino content across different markets. Recently, multilingual platforms have expanded by adding Icelandic and Lingala, making them…

  • Secrets to Presenting Your Product Effectively

    Secrets to Presenting Your Product Effectively

    The world will only learn about your company, your product, and yourself if you know how to present them properly. The key challenge is not to waste time being just another face in the crowd,…

  • What You Need to Know to Open a Gambling Venue in Ukraine (Part 2)

    What You Need to Know to Open a Gambling Venue in Ukraine (Part 2)

    As of October 2024, the Ukrainian gambling market included 10 licensed land-based casinos, 15 slot machine halls, 26 online casinos, 3 online poker platforms, 6 online bookmakers, and 1 land-based bookmaker. The five-year reform that…

  • Statistical Analysis in SEO Work

    Statistical Analysis in SEO Work

    At some point, every SEO specialist faces the problem that not all projects grow well after basic optimization. This is where data analysis becomes an essential tool. According to Google’s recent research, one of the…

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