Articles
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Technical SEO 2024 – Top Tools, Measures, and Platforms
How to put your website at the top of search results? The answer would probably be the technical SEO strategy. In this article, you will find out everything about technical SEO, its benefits, and special…
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Payment traffic division in iGaming
Primary and secondary traffic – what’s the difference? We notice confusion in the definition of traffic types by different specialists. The topic is important, especially in payment flows, let’s look into it. Primary traffic (FTD)…
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Regulation of Betting in Brazil
In December 2023, law 14.790/23 was approved, which is now practically in effect… In February 2024, the research agency ENV Media discovered how end users feel about legislative changes – Brazilian gambling enthusiasts. For those…
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TikTok Report Overview: Top 3 Trends on the Platform in 2024
2023 seems to be one of the greatest years for the social media marketing industry. However, nowadays, it is so hard to stay keep up with all the updates and tendencies, especially on the most-downloaded…
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What Is Traffic Arbitrage – Ultimate Guide
What Is Traffic Arbitrage? Try to find at least one niche that doesn’t need advertisement and promotion. Of course, maybe some may appear after some research. However, there’s no doubt that online marketing is now…
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Playable Ads: The Killer Ad Format for Your Gambling Apps
The search for the highest CTR and install rates has led many gambling advertisers to the star of today’s article – playable ads. Playables are a stripped-down version of an app that aims to show…
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REACH THE ULTIMATE HEIGHTS WITH EXPANSE!
Prepare to embark on an unforgettable gaming odyssey as Expanse Studios proudly presents the crown jewel of crash gaming: SuperHeli! Get ready to elevate your gaming experience to unprecedented heights with our revolutionary debut crash game…
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The Malta Gaming Authority (MGA) & B2B Licensing Frameworks
The Malta Gaming Authority (MGA) is responsible for the regulation of all forms of gaming in Malta, including online gaming services. Within this regulatory framework, the MGA issues several types of licenses, including those for…
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How Strategy Can Help Improve Your Odds
Are you someone who enjoys taking risks and thrives on the excitement of gambling? Or perhaps you prefer to play it safe, relying on your understanding of the mathematical aspects of decision-making. Regardless of your…
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How to attract the target audience to your online casino: types of affiliates which you need to know
Online casinos and sportsbooks require large amounts of consistent traffic to build a loyal base of players. That’s where affiliate marketing comes in. We share what types of affiliates help iGaming brands to attract loyal…