Articles
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From reach to engagement: How influencers help attract and retain new audiences (including how to select relevant influencers and their role in building trust and LTV)
Influencer marketing in iGaming and betting is undergoing a major change today. It’s no longer enough to take a blogger for the sake of coverage, now it’s about trust, results and deep integration into the…
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The 10 most significant gambling reforms in H1 2025: why is local regulation the new global strategy?
Change is the only constant in the iGaming industry, especially when it comes to global regulations. Slotegrator has prepared a six-month review highlighting the 10 most impactful regulatory changes that shaped the market in H1…
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Key Aspects of Corporate Communication
Communication between a company and its employees is a vital factor in building a successful business. Without it, it’s impossible to properly organize workflows or plan for long-term growth. Here’s an overview of the importance…
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How to Properly Prepare the Foundation for Launching a New Product
Entering new markets or launching a new product is always a complex process for any business. Having a ready idea is one thing, but ensuring its successful implementation is quite another. Below are key aspects…
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How to Work with Influencers and Brand Ambassadors in the Gambling Industry
The gambling industry actively leverages various marketing strategies to enhance brand visibility and build trust among players. One particularly effective approach is brand ambassadorship, as nothing captures the attention of sports fans more than their…
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Entering a New Market Through the Eyes of a Product SEO Specialist in 2025
After years of uncertainty and shifting digital trends, 2025 brings new challenges and opportunities for companies looking to expand internationally. Whether driven by external disruption or strategic scaling, entering a new market requires more than…
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The anatomy of a high-performing iGaming platform: a guide from Slotegrator
Slotegrator, a gambling solutions provider and game aggregator, has released new downloadable material about the key components of a successful online casino platform. The guide includes practical checklists to help beginners set up platforms from…
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ATAD 3 – Directive for Combating Shell Companies
The European Commission published the draft directive on December 21, 2021. A year later, in December 2022, the European Parliament adopted a resolution proposing certain amendments. However, the EU Council is not obliged to accept…
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The Evolution and Impact of Ripple: More Than Just a Cryptocurrency
Ripple is a blockchain-based digital payment network designed to facilitate fast and cost-effective transactions across borders. Unlike traditional cryptocurrencies that primarily serve as alternative stores of value, Ripple aims to revolutionize financial transactions by providing…
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The Evolution of the Color Game: From Filipino Perya Booths to Mobile Platforms
The Color Game is a long-time favorite among Filipinos, especially during fiesta season when town carnivals—or perya—bring communities together with bright lights, festive music, and booths filled with food and fun. Among the many attractions…
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