Numerous studies show that the esports industry is actively developing: the audience, interest in video games, and, of course, investments in this segment are growing. To find out more about how to successfully invest in this industry and not to lose money, keep reading the following article.
How to become an esports sponsor?
If you want to contribute to the development of esports and, at the same time, benefit from this, you should know that there are many interesting options. Below, we will provide more information on all these options:
| Acquisition of team/organization shares | This is a fairly inexpensive option that does not require many efforts in its execution – the most important thing is to make the right choice of team/organization. The investments can be either small amounts of money (one hundred euros) or much larger amounts. That is why this option is more suitable for a wide audience. |
| Partnership with a streamer | A commercial partnership with a famous streamer will not require big investments as well. The main thing here is just to find a reliable and suitable person. As for female players, you will find the list of hot streamers on Twitch here. |
| Organization of your own league/tournament/ another esports event | This option is suitable for those who have already obtained some experience in the esports field taking into account the specifics of the product and the audience. This is both a complicated and interesting project to implement. You will need to think about a lot of things, such as inviting different teams, choosing a date and a place to hold the event, solving technical issues, and so on. |
| Creation of your own team | This task is no less difficult than organizing esports events. It goes without saying that to implement such a project, you need to have a lot of money and be ready to invest them in your team. The common problem is that many teams disappear after several months of their existence since profit, as a rule, cannot be received quickly, and there are not enough financial resources for further investing. |
| Acquisition of a team | This will be even more difficult than the creation of your own team. The owner of the team usually sets certain goals and clearly establishes the necessary system. Thus, if you decide to acquire a team, it is highly important not to spoil everything, and the main thing, in this case, is, of course, patience. |
Top stocks to invest in esports
| Company | The most important information |
| Activision Blizzard | This is one of the most successful global developer and publisher of software. The company’s activities cover 3 business segments: console, PC, as well as mobile devices. The most famous franchises of Activision Blizzard include World of Warcraft, Call of Duty, StarCraft, Overwatch, and Hearthstone. |
| Electronic Arts | EA is regarded as one of the largest software companies in the global video game industry and one of the leaders in terms of both market capitalization and revenue. The well-known company distributes content on a great variety of platforms, namely mobile devices, personal computers, consoles. Electronic Arts is famous for such brands as The Sims, FIFA, Battlefield, and so on. |
| Take-Two Interactive | This an American publisher, developer, and distributor of popular computer games. Take-Two Interactive is also an owner of Rockstar Games, 2K, Socialpoint, Private Division, and Ghost Story Games. The American company has developed and published many incredibly successful game series, for instance, Grand Theft Auto, Red Dead, Mafia, Max Payne, BioShock, and others. |
While evaluating various esports companies, to make a good decision, you should take into account the following aspects:
- income and revenue growth;
- price-to-earnings ratio;
- price-to-sales ratio.
Acquiring one of the esports tournaments
To acquire a tournament or league is clearly a very expensive option. However, you will be able to immediately get a well-established system at your disposal, which is guaranteed to generate great income. The main thing here is, of course, not to mess up everything with poorly thought out decisions.
The most famous esports leagues
League of Legends World Championship. This an annual tournament dedicated to the most popular video game of the world. It is considered to be one of the most watching esports events in the world.
Fortnite World Cup. The event with an impressive prize pool of thirty million dollars was held last year for the first time. Fortnite World Cup in 2019 got much coverage and for fans on video games, it has already become one of the most long-awaited events.
The International. This a tournament dedicated to the famous video game Dota2. The main reason for the popularity of the event is its incredible prize pool – thirty-four million dollars.
The Apex Legends Global Series. This is a tournament dedicated to the well-known battle royal game Apex Legends, whose prize pool is three million dollars.
FIFA Interactive World Cup. It is an annual competition that has been organized by FIFA and EA Sports since 2004.
Esports bets and their popularity
Speaking of e-sports, it is also worth adding a few words about the popularity of betting on the results of various video game competitions. At present, many bookmakers are working in this direction of betting, and the main reason for this is that esports continues to evolve due to the development of modern technologies. To achieve success in this field, companies providing this type of service should know that bettors prefer bookmakers not limiting their bet size, with great bonuses and promotions.
FAQ about investing in esports
Is esports a sport?
Esports is considered to be a form of sports competitions utilizing video games.
What are esports games?
The most common esports game genres are first-person shooter, multiplayer online battle arena, real-time strategy, fighting, and battle royal games.
How to invest in esports?
At present, there are such esports investment options as the acquisition of team/organization shares, partnership with a streamer, organization of an esports event, creation/acquisition of an esports team.
Read more: Betting Affiliate Programs
