The Casumo company offers not just jackpot games, video slots, table games, and betting, but also an affiliate program. This review article includes all the detailed and important information about this service of Casumo. Don’t miss the trending gambling news to stay tuned for updates.
Main information about Casumo affiliates
Admin Fee | None |
Bundling | None |
Currencies | In euros only |
Negative Carryover | None |
Payment Date | Within the first week |
Payment Methods | Skrill;Neteller;bank wire transfer. |
Payment Model | 1-5 players: 25%;6-10 players: 30%;11-20 players: 35%;21-40 players: 40%;41+ players: 45%. |
First, the meaning of affiliates in the gambling industry should be defined.
The aim of affiliates is to drive the traffic for operators, which want to promote their products, games, and services. The programs play one of the main roles in gambling marketing, especially for the online sector.
There’re 3 revenue models for gambling:
- Revenue share – the profit is being counted while players keep playing on the website.
- Cost per acquisition (CPA) – a flat rate for each depositing player who visits the website.
- Hybrid deal – the hybrid deal is a mix of revshare and CPA.
One of the main factors for a successful affiliate program is the benefit to players. When users get what they want, the affiliate program is profitable for all participants.
The Casumo affiliate program is one of the safest programs in the global market. Since 2013, when the company won a Rising Star Award, the industry got interested in a confident newcomer.
Later, Casumo proved its reliability by winning multiple awards. The online casino holds gaming licenses from prestigious regulators such as the Malta Gaming Authority, UK Gambling Authority (UKGC), the Swedish Gambling Authority, etc.
Pros and cons of Casumo casino affiliates
The Casumo affiliate program was launched in 2012. During all this active work in the industry, Casumo has become one of the most popular and trusted programs in the affiliate gambling marketing sector in Europe. One of the main purposes of the program was to promote Casumo casino.
The main requirement is the right targeted audience because the scheme of the Casumo program is aimed only at gambling.
Among the pros of the program, it is important to mention the absence of the negative carryover, which means the revenue cannot be negative, the competitive revenue shares, and promotion of the fastest-growing European casino.
Talking about disadvantages, the payment can be done only in euros, the program doesn’t apply to the US, and there’s no sub-affiliate network. Even if these factors aren’t decisive, for some webmasters it can be an issue.
Webmasters receive the payment during the first week of each month. It also cannot be later than the 15th of any month.
The important note is the minimum sum to make a payout. If the sum is less than €100, the payment is transferred to the next month. There are also no additional fees.
However, the webmasters that work in the countries out of Europe, where the national currency isn’t the euro, will face foreign exchange fees.
Read more: Paripesa Affiliate
Key information about Casumo affiliate bonus
The bonus system is an effective way to drive high traffic and attract website visitors. More than 1500 games from 20 of the leading providers make the promotion effective and allow to get as many players as possible. And the bonus is an addition, which makes it even easier.
The maximum welcome bonus is up to €1200, but the main factor is still the amount of the first deposit.
The biggest advantage of the Casumo affiliate program is that the revenue doesn’t play the main role. The revenue shares depend exclusively on the number of players, which are sent to the operator. And the key to a higher share is to refer more people.
Is it worth working with the Casumo affiliate program?
The Casumo affiliate program’s obtained awards from 2013 to 2019 proved the confident status of the leading affiliate brand in Europe.
One of the most profitable reasons to choose this exact program is the revenue share independence from revenue gains. The main factor for the income is the number of people, which is referred to the casino website. The revenue starts to increase at 25% (1-5 players). More than 41 players mean revenue more than 45%.
The availability of one and only brand in the affiliate program may seem not so promising, but Casumo casino guarantees qualified products, games, and services that attract users from different countries.
Another main factor for a successful affiliate program is seamless and high-quality software. Casumo program exists thanks to the NetRefer software. During the active operation in the industry, NetRefer has become one of the most popular affiliate program software in the industry.
What is the software provider responsible for?
The main aims for any software provider in the affiliate marketing sector are the text links, banners, and all the technical aspects. There will be access to a large number of the reports and statistics of the program to rate the effectiveness of the marketing strategy, which is chosen before. Full control of the data leads to the transformation of the marketing plan and makes it more resultative.
Read more: Top CPA networks