1. We had the last interview with Timur six months ago – https://gbc-time.org/interview/a-formula-of-a-perfect-slot-game-is-revealed-interview-with-timur-todua-gamebeat-client-director/ . What’s new at GameBeat?
After the interview we launched several new games, some of which became our new hits – Stolbik 777, Fruitfellas: Fortune Wheel, Wolf of Wild Street, Fruitfellas: Xmas Wheel, Giggly Greedy Story, Totem de Oro, Slotout,
And have a look at our website – we’ve adjusted some features to make the navigation much easier for visitors 🙂
Our team is trying the waters with educating the audience in related areas. For the release of Wolf of Wild Street, we presented the Investment Guide, where we suggest players not only have fun with our games but also learn financial literacy with us. Later on, for St.Patric’s Day GameBeat overviewed different types of beer in Beer Guide – the very first guide for drinks in iGaming. What sets those two guides apart is their interactive nature. Readers actively engage with the content by choosing the cards held by the Wolf in his suitcase or the pints levitating around our leprechaun. Upon a simple click, the readers unlock more detailed information.
Apart from that, we were congratulating our competitors on St. Valentine’s Day, preparing the special cards for our players’ loved ones and supporting Responsible Gaming, sending money to GambleAware Foundation.
In 2024, we’ve decided to focus not only on our own products but also on cooperation on a deeper level with our dear partners. So we’ve released five branded games, which are BetAndreas Fortune , Fortune Lalabet, Buffalo Richard Dale, Wolf of Mbit and LevelUp Buffalo. For us, it’s important to blend the partner’s authenticity into the fantastic worlds of our games, enhancing the brand visibility and players’ experience.
2. Tell us more about your branded games for BetConstract?
BetConstact started a contest, where the providers present branded games, fighting for the main prize in different categories. We’re performing in two of them – Best Game Design and Best Online Casino Game.
This competition is a significant milestone for GameBeat. It highlights our achievements and provides an excellent opportunity to connect with a broader audience.
Mr. First of Wild Street stands out in the competitive Best Online Casino Games category. In this world, Mr.First is on his way to becoming the ultimate Wild Street tycoon.
Our other game, Mr.First’s Ark, will compete in the Best Game Design category, highlighting the exceptional creativity and approach we bring to BetConstruct. Mr.First builds the majestic vessel, gathers pairs of every animal, and navigates the great flood to the Ararat Mountain. Does the plot sound familiar?
The voting stage began on July 6th at , and we would be thankful for your votes.
3. Not all the providers have game development in-house. How do you create games? What factors do you consider when preparing a new masterpiece?
At GameBeat, the game creation process is highly collaborative and iterative. It starts with brainstorming sessions where our team of designers, developers, and artists come together to generate ideas. Sales and Marketing teams suggest popular settings and mechanics to engage as many players as possible and provide a unique gaming experience. Usually, our suggestions depend on GEO we want to concur with a new game and the latest trends in the industry and in the world.
Once we agree on a concept, our artists create initial sketches and mockups, and our developers start working on the core mechanics. We continuously refine the game through playtesting and gathering feedback from the whole team. This helps us ensure that the game is not only visually appealing but also fun and fair to play.
4. How do you study your audience in the GEOs of interest to make conclusions about what type of games they would prefer?
There are many ways to learn more about the audience. As for the traditional way, we pay lots of attention to the casinos’ charts, trying to see the behavioral patterns in players’ choices. For example, we see a strong interest in Hold’n’Win games in the Australian market and, of course, the crash games that boomed in Latin America. Also, our Product Department analyses the stats from our own products on different platforms. Sometimes, our games aimed at one GEO kick off at another one, and that’s highly valuable information for future development plans.
When you set a goal to win the race in global trends, you have to use experimental methods to monitor your existing or potential audience.
For example, for Stolbik 777, we used guerilla marketing on Telegram. We analyzed all the chats where players communicated and created catchy stickers for their day-to-day communication. We had to understand which phrases they used, their needs, and their frequently asked questions.
When ‘FruitFellas: Fortune Wheel’ was released, we set up three accounts on Tinder and directed them toward three key regions of interest – Australia, CIS, and Central Europe. We deliberately kept the audience as specific as possible, aiming to unveil a detailed profile of our typical player. We didn’t interact with people or mislead those who came to Tinder to find love or have fun. We didn’t advertise the slots directly. We sent over likes and looked at people who liked us.
Like numerous other providers, while we have access to statistical data, we still don’t fully comprehend many variables. For instance, what do our players do besides enjoying our slots (what are the substitutes for us)? What do they like? Are they more inclined towards technology or arts? Understanding these nuances is pivotal in tailoring our games to resonate with our audience. We firmly believe that placing our bets on quality, rooted in a profound understanding of our players’ preferences, will push us forward worldwide recognition.
5. Recently, you were looking for Professional Gambler to join your team. Tell us more about the hiring process?
We are proud of GameBeat’s young and ambitious nature. Yep, our team is small, but if we’re producing such a great product with that amount of resources, what can we deliver in a couple of years of growth?
Also, being young gives you a great space for learning. It was important for us to strengthen the Marketing team with a Professional Gambler who is eager to combine business with pleasure— playing slots and giving feedback for payroll and a provided budget for deposits.
We interviewed a huge amount of players – much more than we expected. In the first round of the hiring process, we asked the candidates to tell their TOP-3 games of competitors and TOP-3 games of ours. After giving us this information, the players were invited to the interviews where we were curious about their playing patterns, the mechanics they prefer, the casinos they play at, and so on. We’re thankful to them for giving us so much food for thought – each of the interviews were extremely insightful.
After the interviews, we highlighted the TOP-5 candidates, sent a job offer to one of them, and sent others cute GameBeat presents. Now, we’re waiting for the candidate’s decision.
