Affiliate Marketing
Explore GBC Time’s affiliate marketing section, including affiliate program news, traffic strategies, partner updates, campaign insights and iGaming affiliate industry trends.
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SEO Trends for 2025: What’s Changing and How to Stay Ahead
Search engine optimization has evolved rapidly over the past few years. In 2025, the SEO landscape is even more competitive, shaped by advances in AI, changes in Google’s algorithms, and the growing importance of alternative…
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Arbitrage in Gambling: Key Trends and Strategies
The gambling vertical continues to be one of the most competitive and profitable niches in affiliate marketing. In 2025, the combination of evolving traffic platforms, stricter ad moderation, and shifting player behavior means that media…
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ASO: Key Strategies for Promoting Mobile Apps
App Store Optimization (ASO) is the process of improving all elements on an app’s store page to boost visibility and conversion. This includes optimizing titles, icons, screenshots, ratings, reviews, and other metadata to help users…
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How to Build a Successful Media Buying Team: Strategies, Structure, and Insights
Creating a successful media buying team requires more than just knowledge of platforms like Facebook, TikTok, Google, and push networks. It demands financial planning, a strong internal structure, and a deep understanding of human motivation.…
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SEO for Products: How to Choose a Domain and Find Keywords
In product-focused SEO, specialists are often solo professionals who must navigate multiple disciplines. With only one domain and brand to promote, the challenge lies in finding continuous growth opportunities. This form of SEO often doesn’t…
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How to Solve the Most Common SEO Challenges in E-Commerce
E-commerce websites face unique SEO challenges that go far beyond standard optimization techniques. From managing archived product pages to optimizing images across devices, the key lies in understanding how these elements affect performance, visibility, and…
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Modern Project Management Methodologies
Every project, including those in the gambling industry, requires a well-balanced approach to managing processes—from technical specifications to implementation. Moreover, a single company may run several projects simultaneously, each demanding its own unique methodology. In…
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Outreach Sales in B2B: What It Is, How to Set It Up, and Why It Works
Ultimately, any business is about building relationships between people. Despite the rise of automation in modern marketing tools, personalization remains a key aspect of any interaction. That’s exactly where outreach comes in — a method…
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Successful Affiliate Marketing – Key Tips and Strategies
In today’s digital landscape, affiliate marketing is not just an option—it’s a necessity for iGaming operators. While some might survive without it, generating consistent traffic would be a much greater challenge. The primary goal of…
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How PR Became the Glue of Modern Brands
Evgenia, Creative Producer at Alpha Affiliates, breaks down how PR has outgrown press lists and become a force shaping brand culture, emotional loyalty, and bottom-line growth — especially in high-velocity industries like iGaming 1PR in…
