Affiliate Marketing
Explore GBC Time’s affiliate marketing section, including affiliate program news, traffic strategies, partner updates, campaign insights and iGaming affiliate industry trends.
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Brand Ambassador Programs: Why They Matter and How to Implement Them
Brand ambassador programs are increasingly recognized across various industries as a powerful tool for enhancing brand perception both internally and externally. These programs focus on identifying and supporting employees who are passionate about the company…
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From reach to engagement: How influencers help attract and retain new audiences (including how to select relevant influencers and their role in building trust and LTV)
Influencer marketing in iGaming and betting is undergoing a major change today. It’s no longer enough to take a blogger for the sake of coverage, now it’s about trust, results and deep integration into the…
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How to Properly Prepare the Foundation for Launching a New Product
Entering new markets or launching a new product is always a complex process for any business. Having a ready idea is one thing, but ensuring its successful implementation is quite another. Below are key aspects…
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How to Work with Influencers and Brand Ambassadors in the Gambling Industry
The gambling industry actively leverages various marketing strategies to enhance brand visibility and build trust among players. One particularly effective approach is brand ambassadorship, as nothing captures the attention of sports fans more than their…
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Entering a New Market Through the Eyes of a Product SEO Specialist in 2025
After years of uncertainty and shifting digital trends, 2025 brings new challenges and opportunities for companies looking to expand internationally. Whether driven by external disruption or strategic scaling, entering a new market requires more than…
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Affiliate Systems in Online Casinos: How They Work and How to Choose the Best One
One of the most effective ways to promote an online casino is through affiliate systems, also known as “affiliate programs.” These are specialized online platforms designed to generate dynamic links that drive traffic to the…
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888STARZ Partners Kicks Off “Race of Fortune” Promo with $65K Prize Pool!
This summer, the 888STARZ Partners team is rolling out a hot new promo: Race of Fortune — a $65,000 competition for affiliates ready to drive traffic and cash in on top prizes. From June 16…
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Get inside their heads: Understanding player psychology and brand loyalty with Patrick Fagan & Trueplay
In pursuit of finding the perfect recipe for nurturing customer loyalty, the acquisition and engagement solutions provider Trueplay hosted an interview with behavioral scientist, journalist, and university lecturer Patrick Fagan. The expert shared insights about…
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CEO of Kajino Media on winning the Golden Boomerang Awards 2025, challenges and trends in the affiliate marketing industry
Boomerang Partners hosted the second annual Golden Boomerang Awards 2025 on May 20 at the iconic San Siro stadium in Milan. The brand was facilitated by its Regional Partner, the renowned AC Milan. This football…
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The Science of Casino Affiliates: Breaking Down Casino.online’s Formula
Casino.online stands out as a data-led, player-first affiliate platform in a sector dominated by aggressive acquisition tactics and opaque marketing. Known for its rigorous review methodology and strong emphasis on trust, the brand has carved…




