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FEATURED POSTS

  • Modern Project Management Methodologies

    Every project, including those in the gambling industry, requires a well-balanced approach to managing processes—from technical specifications to implementation. Moreover, a single company may run several projects simultaneously, each demanding its own unique methodology. In this article, we explore the most popular ones. Scrum This methodology is designed for agile…

  • Outreach Sales in B2B

    Ultimately, any business is about building relationships between people. Despite the rise of automation in modern marketing tools, personalization remains a key aspect of any interaction. That’s exactly where outreach comes in — a method of initiating relationships with potential clients. It’s important to note upfront that outreach is not…

  • Successful Affiliate Marketing – Key Tips and Strategies

    In today’s digital landscape, affiliate marketing is not just an option—it’s a necessity for iGaming operators. While some might survive without it, generating consistent traffic would be a much greater challenge. The primary goal of affiliate marketing is to drive targeted traffic to an operator’s site. This traffic helps attract…

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